The challenge
Cafe Nero needed to modernize their digital presence to compete with other coffee chains while maintaining their Italian heritage. Their existing platform lacked mobile ordering capabilities and effective loyalty program integration.
Our approach
- Italian coffee culture storytelling with modern UX
- Mobile-first ordering system with real-time updates
- Integrated loyalty program with rewards tracking
- Store locator with real-time availability
Solution
A comprehensive mobile and web platform that celebrates Cafe Nero's Italian heritage while providing modern convenience features like mobile ordering and loyalty rewards.
Results
+58%
Mobile orders
+42%
Loyalty signups
+35%
Customer retention
+49%
App engagement
"WebAlphas perfectly captured our Italian coffee culture while creating a digital experience that our customers love. The mobile ordering has been a game-changer."